About
A practice built on operational fluency — not theory.
Mind 0.0 was founded to provide global leaders with the kind of guidance rarely found in a single advisor: cross-cultural/multilingual fluency, executive-level interpretation, organizational insight, and decades of lived experience across Asia and the West.
Origin
The practice grew from decades of operating roles inside companies on three continents — the kind of work where strategy is judged not by elegance, but by what survives contact with reality, headquarters, and a 3 a.m. zoom meeting
Belief
Most cross-border failures are not strategic failures — they are translation failures. The strategy was sound. The hand-off across cultures, hierarchies, or languages was not. We work on the seam.
Standard
We measure ourselves by what our clients ship after we leave the room — partnerships signed, organizations aligned, markets entered. The work either moves, or it doesn't.
Footprint
Founder
Executive coach and organizational development strategist with 25+ years of experience helping multinational organizations and startups build high-trust leadership cultures across the United States, China, Japan, and Korea.
Born in Korea, Anthony earned his BA in Western History from the University of California and his MA in International Relations and Chinese Philosophy from Peking University — a foundation that shaped his lifelong work at the intersection of East and West.
With near-native fluency in English, Japanese, and Chinese, and as a former Coca-Cola innovation strategist and digital transformation coach, he has partnered with senior executives and leadership teams to navigate organizational transformation, cross-cultural collaboration, and innovation-driven change.
He has founded 9 companies and worked with startups and Fortune 500 organizations across four countries in his cross-border entrepreneurial journey — and Mind 0.0 is the embodiment of what he learned along the way.
He is the founder of Mind 0.0, a leadership framework integrating Eastern philosophy, behavioral science, and intrinsic motivation mapping to help organizations move beyond control-based management toward environments where trust, clarity, and intrinsic motivation drive performance.
Anthony is the author of The Crossing — Hosting Human Intelligence in the Age of AI, exploring how leadership must evolve as artificial intelligence reshapes human decision-making and organizational design.